Audi Japan debuts
special edition A8 featuring a rice cooker

Exclusive only for Japan, The Audi A8 5.5

“Vorsprung durch Technik” advances to a whole new level

Audi premiered their flagship car, Audi A8 in 2014 to achieve mature market excellence of Japan’s import automobile industry. In addition to the lineup of A8 3.0/4.0, Audi debuts the “5.5” model limited only in Japan. To respond to the high demands of our customers, Audi A8 5.5 strived to aim for the most satisfying model using world class, advanced technologies. The model name 5.5 was inspired from 5(five) Go and 0.5(half) Han, coming from the term gohan, which means rice in Japanese.

From the console, shines the pure-white perfection.

In honor of the Japanese rice-eating culture, the Audi A8 5.5 features the world’s first rice cooker in the rear sheet console. The rice cooker is exclusively designed on the basis of the unique performance of Audi A8's 435PS/600Nm. From the intense heat convection inside the broad-brimmed Japanese rice cooking pot called, Hagama, it can generate heat directly from the core, cooking the perfect rice ever.

Innovated gourmet food technology in a sophisticated style.

With the touch screen menu panel, owners can select multiple cooking options. Through Audi’s refined, innovative technology, each and every owner can now customize any rice to their own taste of preference.

The one and only fine quality of soft rush grass (rice straw) selected carefully will grasp the owner’s heart instantly.

Audi’s innovative aesthetics creates the most comfortable atmosphere fitted for the Japanese climate. The 2,990mm long wheelbase interior is designed with tatami made out of the finest rush suitable for high temperature and the humidity in Japan. Enjoy the aesthetic features of Japanese culture with the new Audi A8 5.5

Audi A8 5.5 debut.

100 Years of Audi History. Today is April 1st.


Audi April Fools' Day gift 「Audi original rice paddle」

Audi April Fool’s Day gift 「Audi original rice paddle」 For customers who contact their local Audi dealer regarding the Audi A8 5.5, will receive a special gift based on first come first serve basis.

Please click here to contact your local dealer.

  • Please note that distribution of gift will be finished upon stock availability.
  • The Gift will be distributed only on April 1, 2015. Dealers which close on April 1st will distribute it the next business day.
  • Please note that some of dealers will not distribute the gift.
  • This exclusive campaign is conducted only in Japan.